Beyond the survey

While surveys are a tried and true method for soliciting customer feedback, you may have other, potentially more powerful and accurate methods at your disposal that you might not be fully leveraging.

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Book review: Ten Types of Innovation

I’ve been reading Ten Types of Innovation by Larry Keeley and Helen Walters lately and am thoroughly enjoying it. Their framework is applicable to companies of all sizes (start-ups to corporate behemoths who have been around for eons.)

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The sharing economy

Lately I’ve been very interested in the idea of people sharing their private assets with others either to make some extra money or as a way to connect with new people. Whilst recently in San Francisco – a place where many sharing services are pioneered – I decided to talk with people more about their sharing motivations.

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Customer experience; the new differentiator

For as long as people have been trading, businesses large and small have looked for key elements that would differentiate them over competitors. The thinking behind this is that if you’re different – in a “good” way – customers will notice you and more likely purchase from you – possibly at a premium.

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Platform thinking

Platforms are products on steroids. While individual products solve individual problems, platforms extend products by applying the same solution to multiple scenarios. They’re also more conducive to recurring revenues.

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Business plans are old school thinking

Business plans were once the most important tool in the small business repertoire. It was the go-to document for investors and Bank managers alike. It signalled that you were serious about your venture, and you were to be taken seriously. Today, they’re barely worth the paper they’re written on. Bob Dylan was right about the times a-changin’.

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The Australian startup visa

Here’s an idea for Government. How about we consider a visa specifically for entrepreneurs looking to create businesses here in Australia?

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Lean tech startups: the stars are aligned

Why am I so confident now is the best time ever to start a lean tech company? Let’s take a look.

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